Thursday, May 17, 2012

Why is it a slow season for Casio watches?


President of Bluedial, online retailer of brand-name watches, anticipates a shortage in the supply of Casio watches due to the flood crisis in Thailand where many manufacturing plants, including watch parts suppliers, are stationed. Casio took a major hit creating a delay in production of many popular G-Shock and Pathfinder watches.

Manufacturing companies are hit hard with the flood in Thailand that started in mid-July. Facilities are flooded forcing companies to stop production. Thailand is home to many industrial factories that provide a great amount of supplies to the world including hard disk drives and automobiles. Many companies have faced a downturn due to this disaster in Thailand.

The roads are flooded with two meters of water due to heavy rains. The people of Thailand must travel through waist-high water levels. Thais use what they have around them to make homemade floatation devices and rafts in an effort to keep themselves or their belongings dry. Sandbags are used as blockades in an attempt to divert the water away from homes and buildings. Evacuation and relief efforts are being made. Thais work together as they endure the last three months of flooding.

Some major watch companies, including Casio and Seiko, have manufacturing facilities in the flood zones. Production of major watch components in Thailand is at a pause. Delays in production of watch parts can be expected until the disaster starts to clear out. Expect a slowdown this season in the supply of popular watches including Casio G-Shock, Pathfinder and more.

The effects of the flood also have a toll on many other industries especially the electronics and automobile industry. Sony, Nikon and Honda are just a few of many major companies to fall victim to the flood. Manufacturing factories, including many in the Ayutthaya industrial area, are flooded inside their facilities reaching up to six feet of water.

Thailand faces one of the worst floods in half a century creating a global shortage on supplies. Despite the questionable slow government response to the flood crisis, relief efforts and evacuations are being made. The filthy water creates concern for risks of infection and water contamination. The death toll has reached 500 and counting.




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